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In a world of ever-changing brands, products and trends, ELAC builds on its heritage with vision to push thinking beyond the present. This is ELAC, founded on a commitment to making the best sound in the world. It began on September 1, 1926 in Keil, Germany, when Electroacustic GmbH was founded to focus on the development of sonar technology and the research of signal and sound channels in air and water. This year ELAC celebrates their 90th Anniversary with the introduction of the Debut speaker series developed, by renowned speaker designer Andrew Jones.